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Brand & Communication Specialist - KSA
Brand & Communication Specialist - KSA
Riyadh - Riyadh, Riyadh - Riyadh, Riyadh - Riyadh, Riyadh - R
Have you ever imagined to be part of one of the biggest food companies in the world?
Nourish life is our commitment. This is not limited to food production – it extends to projects, initiatives and causes we embrace. In order to deliver quality products, we have a team dedicated to innovating every day. We have more than 100,000 employees worldwide. A large team that has a global vision, without leaving aside the local needs.
Each member of our team is important to make BRF one of the largest food companies in the world. We are guided by values that serve as a compass for our work. Ethics in all actions, transparency in our value chain and innovation are non-negotiable points for us.
Come and join us to be part of this food giant!
BRF values and promotes an inclusive and diverse culture. We consider persons with disabilities for all our opportunities.
Job Description
- Reporting to the regional office, execute Experiential Marketing Strategy for KSA, to drive higher affinity with our existent and new target audiences (e.g.: Festivals, Events Sponsorship, Exhibition, Guerrilla Marketing).
- Create consolidated activation calendar including local events driving synergy and acting as a brand guardian to ensure consistency.
- Lead and execute local campaigns/activations on time.
- Monitor and report the learnings, making clear recommendation for improvements.
- Manage the planning, logistics and execution of events and exhibitions
- Develop and maintain strong communication with agencies and key stakeholders
- Oversee the design and development of event and exhibition branding materials
- Raise awareness internally and externally regarding event
- Evaluate success of the events and create clear learnings for continuous optimization
- Manage budget related to the events and ensure monthly management, including PO creation, invoice bookings, and spend reports in line with the plan.
- Comply with BRF Sustainability Policy guidelines, ensure adherence to BRF Sustainability Plan through activities in its routines that promotes compliance with the indicators and global ESG (Environmental, Social and Governance) commitments of the Company, ensuring the connection between its actions and sustainable development in the BRF chain.
Academic Background
- Bachelor’s degree in business management, marketing, or a related field
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